Whitehouse Project

We teamed up with the Vamped Agency and Whitehouse Projects for a three-pronged effort to promote a unique event in downtown Los Angeles that celebrates artists and the creative community at large. We enlisted the help for Laguna Beach-based artist, Marco Nabi, whose passion for watercolors and video games has produced extraordinary results.

His work has resonated with audiences, earning him thousands of social media followers. As part of the collaborative, he was instrumental in forming a mission statement that served as the basis for the storyline of the video we filmed, edited and produced.

We selected a talented, young, female voice actor to give our narrative a voice on then turned our energies to creating a visual metaphor. The goal was to tell two stories—one though the words of our narrator and the other through subtle but focused visuals.

The noir look was augmented with color isolation effects were meant to represent that artists are adding beauty to our daily lives. To emphasize the importance of artist’s contributions to our lives, our narrator discusses the driving forces behind an artist’s inspiration, the flow of ideas within them and the importance of human creativity.