IKnowAuto

iKnowAuto wants to provide the most up-to-date information devoid of any affiliation, partnership or link to any competitor. EKKO Media worked with iKnow Auto and combed all available resources using a powerful network of data suppliers, proprietary databases and with manufacturers directly to ensure accuracy and completeness of the data.

The information is displayed and presented to the user, who is then able to filter through using the many options provided regarding product specs. The EKKO Team worked tirelessly to provide a website that would be accessible through multiple mediums and would work in different formats and dimensions, all while delivering fast load times regardless of connection speed. Being adaptive to the many devices that are in use is key to reaching as many users as possible.

The iKnow Auto site has a multitude of features and content areas that our design team needed to consider prior to laying a single pixel down. With a wide range of product categories the site needed to accommodate a broad navigation flow. The top menu provided a way for users to jump into content they are looking for an easy to understand structure. Weeks were spent refining this alone to ensure the best experience for the broad range of users.

As the design team dove deep into the sub sections of the site new challenges arrived. Standard informational layouts for categories, products, news, events, and sub sections of those weren't the only items to consider. The EKKO design team was challenged with creating a 3d web interface that would allow users to customize vehicles in a full 3d environment. The results speak for themselves with one of the most awarded projects we've ever delivered.

With the ever-changing device landscape and changes with respect to how consumers ingest websites these days, it's more important than ever for a website to be able to adapt to all platforms. The adaptive design of the site maintains consistency of the elements across platforms and scales to the device. Mouse-click interactions adapt to touch and allow the user to click, tap or swipe as needed depending on the user's platform of choice.

The goal for the iKnowAuto site accomplishes this using an adaptive layout that allows the users regardless of what device they’re on to have a unified experience that not only pushes the boundaries of what's capable but does it in a way that still delivers fast load times regardless of connection speed.